NZDS into the world
NZDS is out in the wild, and as more organisations get on board, we want to ensure the brand remains consistent. These assets and guidelines will show you how.
The icon should be used when space is limited, such as on listings, charts or diagrams.
The primary logo is based on NZ as a dollar sign and a coin. It features a black wordmark with a teal and white icon.
On dark backgrounds, the wordmark is white.
On coloured backgrounds, the logo is white.
RGB: 137, 197 , 189
RGB: 0, 0, 0
NZDS colours represent the coin’s values, geography and link with New Zealand.
Teal Green represents stability, balance, is associated with finance and is derived from the meeting of the sea and sky.
Black represents the national colour of New Zealand.